We are in a buyer’s market for news – and for journalists too

International Money Pile in Cash and CoinsFor this month’s Carnival of Journalism, Michael Rosenblum asks: “Is it possible for a good journalist to be a good capitalist?” My answer: yes, but the people who employ journalists tend to be a lot better at it than the journalists themselves, thanks to the state of the market and the laws of supply and demand.

Entrepreneurialism – while it can be brilliant and is a vital part of the ecosystem – is risky, difficult, sometimes soul-destroying, and the odds are against you ever making more money from it than you could from more traditional employment. Freelancing is, of course, not the same thing as being an entrepreneur, and while plenty of journalists go down that route the money is often scarce and the financial position insecure. At present journalism jobs – outside specialist markets like financial journalism – are few and far between, and even at their best the money pales in comparison to some other professions, as Michael points out in his introduction post.

Many journalists don’t want to be – aren’t cut out to be – technical or technological innovators, or freelancers chasing clients for cash. Some of us love digital production and want nothing more than to be playing with new ways to tell stories. Others want nothing but to be allowed to get on with their important investigatons, or their war films, or their pithy columns. I am unequivocably in favour of journalists learning new skills in order to do their jobs more efficiently and more effectively – but when it comes to demanding they move away from their specialism and into areas they may not enjoy or be good at, I get a little uncomfortable. Not everyone can or should be a jack of all trades.

This is a supply and demand problem. This isn’t an issue of journalists not wanting to make money – it’s an issue of there being an awful lot of very talented journalists, from new graduates to grizzled veterans, all of whom would like to be able to eat. Journalism right now is a buyer’s market, and content is very cheap. The people at the bottom of the rung who can afford to work for free will do so; freelancers who can undercut the competition will get the gig. Employers who want to employ journalists and cut costs at the same time can pay so little, because so very, very many people want a job in journalism, have sunk years of time and a great deal of money into the prospect of a job in journalism, and are willing to work for little cash because of their principles and desires.

Much like news online, journalists’ skills are devalued not because they are not respected, but because they are abundant. Much like an absolute paywall, unless you have unique content or the ability to ensure everyone adheres to the same pricing strategy, charging more for your work is likely to simply make people turn elsewhere. The macro issues affecting the industry hit journalists individually too. The solutions to both problems remain unclear.

#jcarn: Dear Santa, please bring us all more time

Given the recent dearth of posts on here, my request in response to this month’s Carnival of Journalism prompt is probably not surprising, though it may be impossible.

Dear Santa, for journo-Christmas I would like more time. Not just for me, but for everyone.

I was lucky enough, recently, to be part of a Guardian hack day. As a result, some awesome tools got built, including three that I started using inmediately. They’re still very much in beta, being improved and worked on occasionally, but I use them constantly. They’ve changed my job. Not by giving me new things to do, but by automating some repetitive, tricky, admin bits of the job and therefore making them require less time and attention – so I can spend more time and energy focussing on the bits that really need it.

That’s wonderful. It’s a gift of time. It means I can work smarter, not just harder. I wish, if I have to be limited to one Christmas wish, that every journalist and everyone involved in making journalism – including developers – could have at least one tool, in 2012, that makes the tedious admin bits of their jobs faster. I hope that every tricky CMS for journalists that contains unnecessary time-consuming admin processes releases an update that makes it no longer so.

And, because this isn’t a one-way process, I hope that every journalist takes the initiative to go find out where their techies live and actually talks to them, in person, about the problems they have. There’s no point griping only to each other about the difficult bits, or in keeping quiet and carrying on doing things that don’t make sense: tell developers what’s wrong, because otherwise they won’t know it needs fixing. Sometimes what looks like a tech problem is actually a communication issue, because the people who need to know that something’s broken haven’t been told.

These fixes often aren’t the big, sexy, exciting projects for devs. They’re the sort of thing that, if it exists, you very quickly take for granted. Things like, say, a spellchecker that also flags up common house style violations, or a geolocation module that understands when you type “Norwich” that you want the geographical area defined by the boundaries of the city of Norwich, not a point at the centre of its postcode area. They’re often small niggles that you’d only notice if you’re doing these processes day in, day out, many times a day.

In an age of cutting costs, one of the most precious resources we have left is our time. Anything that saves it, that means it can be spent doing journalism or making tools that journalists can use, instead of busywork, is a wonderful thing.

Oh, and if you work in a place that has admin staff, go say thank you to them. They deserve it.

#jcarn: Workflow hacking

For this month’s Carnival of Journalism, we’ve been challenged to write about life hacks, tips, tools and techniques that help us work smarter and more effectively.

It’s been an interesting one, because it’s forced me to quantify the things I do to try and work efficiently. The things I’m sharing here make me sound like some sort of uber robot journalist geek, which I’m not, really, but trying to follow these principles helps me pretend.

Your job is not your admin

  • Every job has a tedious admin phase you have to deal with every day. But that’s not your real job – it takes time away from doing what you need to do.
  • The most basic ways you can be more awesome involve cutting down on admin time and increasing the time you spend actually working.
  • I keep track of what I do to work out which tasks take up time without contributing anything meaningful. I’ve used Rescue Time, Remember The Milk, Epic Win and custom Google Docs to track this in the past.
  • Once I’ve worked out where there’s time to be saved, I start working out how to save it. This is useful admin time.
  • It’s always worth learning keyboard shortcuts for any program I use daily. It saves small chunks of time over and over again.
  • I use a To Do list for big stuff that needs it rather than day-to-day routine things – I’m using Remember The Milk at the moment, but I tend to rotate list apps every few months because otherwise the novelty wears off and I stop using them. I’ve used 2Do, Google Tasks, Outlook Tasks, Doomi, enormous spreadsheets and Epic Win in the past.

Repeated tasks can be automated

  • It’s worth a day of my effort to automate something that takes me more than about 20 minutes a day to do. If it’s an interruption or a flow-breaking task or something I will have to do every day for a year, it’s probably worth more.
  • I think of certain tasks – finding sources on Twitter, for instance, or researching a topic for a story – as building a re-usable resource, not a one-off event. It takes much less effort to build a Twitter list or filter and aggregate a few RSS feeds the first time around, so you can go straight back to your sources if you’re doing a follow-up.
  • I use a lot of dashboards. The new Google Analytics beta lets me customise and keep half a dozen ways of slicing web data at my fingertips, so I can answer common business questions in seconds not hours. iGoogle combined with custom alerts by RSS lets me filter the entire web for certain subjects. Hootsuite and Tweetdeck let me monitor social networks in similar ways.
  • I use macros to automate tasks in Excel and Word. I use Google Docs with various APIs to build a few regular reports, occasionally combined with ScraperWiki. I build a lot of very specific spreadsheets where I can plug in data in a certain format and get back insights very quickly. I try to build things that can be re-used or re-purposed.
  • If there’s a boring repetitive task, there’s almost certainly a plugin or a script somewhere on the internet that’ll help you make it faster or easier. Sometimes those are more work to rewrite/implement than it would be just to get on with it. Other times they’re lifesaving.
  • Greasemonkey can be astonishingly helpful in saving little annoyances (and big ones, sometimes). For instance, I love this script that automatically pushes the “access analytics” button in Google Analytics. It saves one click – but it saves it three or four times every single day.
  • After all that – I do very little coding. I mostly borrow other people’s code and put it to use in new situations.

All information can be filtered

  • Twitter lists, search operators and even individual users if they’re focussed on a specific topic of interest. The -RT search operator is fantastic. Topsy‘s advanced search is also amazing powerful. And it has an API, which I haven’t yet worked out how to use to best advantage.
  • RSS folders in Google Reader (or a similar reader service) and combinations and filters using Yahoo Pipes. Postrank is an awesome service that helps you filter popular and engaging content from feeds. Combining Postrank with Pipes gives you neat automatic filters.
  • Google alerts, especially using advanced search terms – you can use site:youtube.com with keywords to build a video alert service, for instance.
  • Google custom search – great for checking whether anyone’s covered a particular story, or for working out who on your beat is talking about a certain subject – just give it a list of links.

Interruptions can be limited

  • I use rules in Outlook to limit the number of times I see email alerts – I have several set up to filter out various levels of noise, including a white-list for emails most likely to need urgent responses. It was well worth the time spent setting these up – if every pop-up on-screen is only 5 seconds of attention, I’ve still saved more than 5 minutes a day.
  • I use rules in Gmail to sort incoming mail by priority, and use the email game to deal with it all in small bursts, quickly and efficiently, when it’s convenient rather than when a mail comes in.
  • I turn off email notifications for sites I visit every day anyway. I set up as much as possible to come via RSS (where I can filter it using Yahoo Pipes and categorise it in a sensible folder) or via Twitter (where its immediate impact is limited to 140 characters).
  • When I need to focus, I stay away from Tweetdeck completely. I have a 2-column view in Hootsuite with nothing but mentions and direct messages, so I can see anything requiring urgent responses at a glance. I turn my iPhone off.

Waiting kills productivity

  • If a task I do regularly is governed by a set of rules and involves waiting for something to happen, I do my best to automate it away. I win twice.
  • If I’ve got to do something that involves waiting, I plan for the wait: go take a break, stretch, do a simple time-limited task.
  • I have a  folder of RSS feeds from folks who write short, and I read a couple while Iwait. And I have Reeder on my iPhone, for long out-of-the-office waits (some people call them “commutes”).
  • I save up several stop-start tasks and use them as a “distraction loop” – taking each one in turn and switching when a wait starts.

What do you do to hack your workflow? What tools do you use to simplify the stuff that doesn’t matter and help you spend more time on the stuff that does?

Failing on your feet

This post is part of the Carnival of Journalism, and the topic for this month is failure.

If I hadn’t failed repeatedly, I wouldn’t be a journalist. This is all a bizarre accident.

See, I never wanted to be a journalist. (Blasphemy!) I remember deciding when I was about 9 that if I did become a journalist I would write for the Guardian or the Independent but definitely not the Daily Mail because it was rubbish, but all that was obviously only a back-up plan. I was going to be a Writer.

So I grew up a bit, wrote a lot, won at school, won at being homeless and failed at being sane, and eventually dealt with that enough to pack up and get to university for a literature and creative writing degree. I did my best to become a Writer by arranging words in attractive orders as much as humanly possible. I held down a part-time job designing books, copy editing, typesetting and occasionally redesigning the perspex plates on the front of all the postboxes in the UK, which at the very least meant that millions of people read my work every day.

And then came graduation, and the growing realisation that I had literally no idea how to be a Writer and still afford to eat. I applied to two post-grad courses, one in creative writing and one in literature, and failed at both. I went for editorial jobs at Oxford University Press and Taylor Francis and loads of smaller places, and failed – in fact I failed at more than 50 job applications in three months, that summer.

Around this time I split up with my long-term partner, and moved out of the house we shared, and while sleeping on other people’s sofas I spotted a job ad for Trainee Journalists for the Eastern Daily Press in Norwich where I was living and I thought, well, at this point, the part time job won’t pay the rent, let’s apply.

When I did the application test – an exam in a room with 100 other people – I was still on sofas and hadn’t seen the news in the best part of a week. That made writing a 200-word news story on a current news issue pretty difficult. Luckily, I blag well, and if nothing else the years of wanting to be a Writer meant I could write well. So I got the call back, and was sure I’d failed the interview (I wasn’t sure what a red top was), and then a few days before Christmas came the job offer. Paul Durrant – he of the most excellent moustache and Brummie accent – phoned me and said: “Got some good news for you: you’re going to be a journalist.”

Man. What a failure.

So that’s me. I failed at Writing and won at writing. I failed so hard I failed myself right into a career that’s perfect for me, right into work I love and an environment I thrive in. I failed so badly that I wake up every day excited about what I do; I failed so hard that if you didn’t look at what really happened you’d probably call it deliberate success.

Since then, of course, it’s been slog and hard graft and an awful lot of trying incredibly hard all the time. It’s been monstrously long days and never turning my phone off and learning stuff in my spare time and making things happen. It’s been – it is – hard, and joyous. And I’ve never regretted the failures that led me here.

That’s my lesson. Sometimes failure is better than success. Sometimes you get better opportunities through failing than you do through succeeding. Sometimes the only way to win is to fall.